Mission
Our Insurance Approach
Since 1994, Paramount Insurance has been dedicated to providing home, auto, farm, and business insurance to the Alberta community. Our personalized service and direct communication ensure you receive the best coverage tailored to your needs. At Paramount, we believe in building strong client relationships and providing comprehensive support through our PEAK process.

Services
We've been right here in Red Deer for 30 years, and we've seen it all. We know life throws curveballs, and that's why we're passionate about making insurance easy to understand, not a confusing jargon-filled headache. We're not some faceless corporation; we're your neighbours, and we genuinely care about helping you feel secure.

Personal
Personal insurance encompasses a range of policies designed to protect individuals and their assets from financial losses arising from everyday risks. It's essentially a safety net for your personal day-to-day life, covering everything from your home and vehicles to your health and future financial security.

Commercial
Commercial insurance is your business's essential safety net. It's designed to protect your operations, assets, and livelihood from the wide range of risks you face every day. We cover everything from your property and vehicles to specialized needs like Directors & Officers (D&O) liability, cyber threats, and specific industry coverages for farms or oil & gas. Our goal is to provide comprehensive solutions that keep your business secure and thriving.

Captive
Captive insurance is when a company creates and owns its own insurance company to cover its own risks, and sometimes those of related entities. It's an alternative to traditional insurance, offering greater control, tailored coverage, and potential cost savings by managing risks internally.
Our Team.
At Paramount Insurance, every conversation starts — and ends — with a real person who cares. These are the voices you’ll hear, the faces you’ll meet, and the people you’ll work with from day one. There are no machines taking your calls, no faceless systems making decisions — just a dedicated team that believes relationships are at the heart of great service.
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Joanne Thompson
Commercial Risk Advisor
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Personal Risk Advisor
Tanya Michel
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Personal Risk Advisor
Heather Fritz

Pattie Richter
Personal Risk Advisor
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Tiffany Crone, LLQP
Life Insurance & Personal Risk Advisor
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Whitney Benson
Office Administrator
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Dave Richter, CAIB, CRM
Captive Insurance & Commercial Risk Advisor
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Sheryl Daigle
Office Administrator
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Jessica Hoy
Marketing
We are part of the community and give both our time and donations to many great local organizations.
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